During qualifications for the 2016 Olympics in Rio, Alex scored a goal in under 12 seconds. She had set a new record for scoring the fastest goal in team history. Her achievements during this period earned the star a place in the tournament’s Best XI.
That same year in March, the United States Women’s National Team won the first SheBelieves Cup. Alex won the MVP award and the Golden Boot for her stellar performance.
The Highest Paid In U.S. Women’s Soccer
Alex Morgan’s outstanding achievements have cemented her place in U.S. sports history. As she continued crushing it in every tournament, several brands rushed to sign endorsement deals with her. She has worked with some of the biggest names in the business: Nike, Coca-Cola, AT&T, McDonald’s, Mondelez International, and Panasonic.
She even signed with brands outside her normal scope of work, such as Bank of America, GNC, and ChapStick. In 2015, TIME named Alex Morgan the highest-paid women’s soccer player in the U.S.
She Appeared In FIFA Alongside Lionel Messi
Alex and Portland Thorns teammates Steph Cately and Christine Sinclair debuted in a FIFA video game. “FIFA 16” was the first franchise to feature women’s international teams. The three athletes appeared in a region-specific game alongside Lionel Messi.
Alex then appeared in FIFA 19 as an interactive character. She also consulted for EA, her insights proving valuable in creating the character and world of Kim Hunter – the game’s playable character.
A Life-Changing Trip
In 2016, she partnered with UNICEF on the “Kid Power Team” initiative to combat global hunger and malnutrition. The program focused on children’s holistic development through sport, exercise, and healthy food. It inspired Alex to use her platform for something bigger than her or the game.
In 2017, she and her husband traveled to Africa on a trip sponsored by the U.S. Department of State Sports Envoy. Soccer had always taken center stage in Alex’s life. But Tanzania transformed how she saw the sport and its potential for real-world impact.
She Files A Wage Discrimination Suit
Alex isn’t just a top athlete. She’s not afraid to speak up for what is right. In 2016, she and four fellow players filed a lawsuit against the U.S. Soccer Federation for wage discrimination. The women’s team was paid a quarter of the men’s salaries - despite the women’s team creating more revenue ($20 million more!).
As a result of the suit, the Soccer Federation negotiated a new, mutually agreeable deal. In September 2017, Alex and Megan Rapinoe also signed up for the Common Goal campaign, where players donate 1% of their wages to soccer-related non-profits.